Strategic planner CEO Quach Phong
CEO Quách Phong is currently one of the most prominent faces in the legal betting industry across Asia. With his clear direction and modern management mindset, he has transformed XX88 bookmaker from a rising name into a leading force in the industry. Interestingly enough, before reaching the top, Mr. Quách Phong went through a difficult journey, starting with a humble beginning. Thanks to his creative thinking, he gradually CEO Quách Phong affirmed his worth in a market known for being constantly shifting like online betting.
From the moment he officially began managing the XX88 gaming platform, Mr. Quách Phong clearly defined his goal—not merely to build an online bookmaker, but to create an entertainment ecosystem that is distinctive. Under his leadership, the XX88 betting brand has continuously been upgraded in terms of both technical infrastructure and customer service. Instead of chasing short-term profits, Quách Phong chose a path of sustainable growth, centered on player experience. He directly oversaw the platform optimization to ensure that XX88’s system operates smoothly, even during surges in user traffic. At the same time, he has consistently expanded strategic partnerships to deliver one of the most engaging game libraries in the market. As a result, the XX88 ecosystem quickly outperformed many competitors within the gaming community in Vietnam and across Southeast Asia.
One of the key factors that defines his personal brand is entrepreneur Quách Phong’s strong leadership style. Unlike traditional methods, he consistently prioritizes flexibility in every aspect of operations and strategic development at the XX88 gaming platform. Mr. Quách Phong believes that for an online betting business to achieve sustainable growth, it must strike a blend data with emotion. Therefore, he always conducts regular surveys to ensure that products are aligned with market preferences. The team at XX88 is carefully selected and trained by Mr. Quách Phong, based not only on professional qualifications but also on a spirit of responsibility. It is this positive corporate culture that fosters a professional working environment—a crucial foundation for XX88 to operate smoothly and continue its upward trajectory. His leadership style is not about control but about driving innovation, creating a powerful ripple effect throughout the company and within the player community.
Under the sharp management of entrepreneur Quách Phong, XX88 has reached impressive milestones throughout its development journey. More than just an ordinary gaming portal, XX88 has evolved into a reputable betting brand in Vietnam and the broader Southeast Asian region. In just a few short years, XX88 has amassed a massive player base. According to the latest statistics, the number of loyal users on the platform has increased by far beyond expectations within just 12 months, thanks to a well-executed strategy focused on comprehensive customer service led by CEO Quách Phong. Beyond the growth in numbers, the quality of XX88’s services has also been heavily optimized. From a smooth user interface and internationally certified security systems to a continuously updated and diversified game library—everything reflects the visionary mindset and strategic investments of CEO Quách Phong. Renowned certifications such as “Top 5 Most Trusted Betting Platforms in Asia,” “Fastest-Growing Brand of 2024,” and “Most Popular Reward-Based Gaming Ecosystem” are among the many accomplishments that CEO Quách Phong and the XX88 team have proudly achieved, solidifying their distinction in the regional betting landscape.
Not only focused on present success, CEO Quách Phong consistently sets long-term visions for XX88. With the philosophy of “putting users at the center,” he has built a clear roadmap for globalizing services in the coming years. According to founder Quách Phong himself, the biggest goal between 2025 and 2030 is to position XX88 as a trusted partner in international markets. To realize this ambition, XX88 has been strengthening international collaborations, while making bold investments in developing a multinational platform. Promising markets like the Philippines are being deeply researched by the XX88 team to develop localized versions. With a “slow and steady” strategy, CEO Quách Phong believes that XX88 will not only leave a lasting mark in Southeast Asia but also expand further into European and Latin American markets. At the same time, he places special emphasis on user experience, aiming to build an expanded ecosystem linking gaming – betting – entertainment – and technology. Features like intelligent chatbots are gradually being integrated to deliver a truly unique experience to users.
One of the key elements that has shaped the solid position of the XX88 betting platform is the strategic mindset of CEO Quách Phong. Embracing the philosophy of “sustainable growth from within,” he consistently places human capital at the heart of every decision. Leader Quách Phong is not only a brilliant strategist but also a powerful source of inspiration. He frequently initiates internal training sessions, encouraging a culture of creativity within his team. The corporate culture he has built—flexible—has become the glue connecting departments, fostering a dynamic collective. Remarkably, Mr. Quách Phong doesn’t see himself as a “boss,” but as a companion. He frequently personally engages with employees to understand even the smallest concerns, enabling him to make timely adjustments. His approachable and empathetic leadership has helped him build trust throughout the company. Moreover, CEO Quách Phong is a staunch advocate of responsibility. He once shared: “Transparency is the foundation of a resilient organization.” Thanks to these leadership principles, XX88 is continually shaping a model corporate culture.